McAlees Realty logo, signage, corporate identity and direct mail

Logo design, signage, business cards, direct mail

McALEES REALTY is high-quality, personal-service real estate company focused on suburban, country and lakeside homes in the Victor, New York and western Finger Lakes region, from first consultation through closing.

PROJECT DETAIL
Create the logo, design high visibility lawn signage to compete with large real estate companies like Remax and Howard Hanna, create storefront signage for the main office, and design several direct mail postcards to stimulate new business from the surrounding region.

BACK

Real Estate Signage

Create distinctive, easy-to-read signage with various messages (e.g., For Sale, Open), from multiple realtors, to use for house openings, listings, and directions to real estate properties.

Modern Home for Sale with sign in front yard

Business Cards

Design and print McAlees Realty cards. Business cards are an integral part of a realtor’s business — the McAlees Realty cards are designed with red foil stamping on the logo to make them stand out, and the overall design echoes the yard signage for extra emphasis.

Direct Mail Jumbo Sized Postcards

Design a series of postcards to be printed and mailed through an online realtor’s mailing list company. Initial response included good leads for a purchase and a sale, and other potential future leads.